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Naming Programs
Just try to create a brand image with a name
that requires explanation or causes confusion.
Names that detract are what
keeps us in the naming business.
Logos are nice,
but as someone once said:
"the name's the thing."
That's why most great brand identity programs
start with naming.
that requires explanation or causes confusion.
Names that detract are what
keeps us in the naming business.
Logos are nice,
but as someone once said:
"the name's the thing."
That's why most great brand identity programs
start with naming.
MFP Consulting • 1091 Simpkins Road • Napa Valley, CA 94558
Phone: 707.224.1200 • Facsimile: 707.224.1293
Email: mfpconsulting@earthlink.net